Permanently dyeing hair used to go hand in hand with damaging it because the Ammonia, used to open the hair fiber so that dye molecules can nestle in, is as delicate as a can opener. It also smells horrid and sets delicate scalps afire.
Now, L’Oréal Professionnel is launching INOA, which stands for Innovation No Ammonia, as that game-changer, one on par, they say, with the advent of DVD’s or GPS. Some salon colorists, who used to be skeptical that an ammonia-free dye could offer enviable results, adore INOA. A few celebrity hairstylists like the pink-shirted Ted Gibson switched to L’Oréal Professionnel partly to get first dibs on bringing INOA to their clientele.
There are multiple unprecedented benefits of INOA Ammonia-Free Permanent color: no odor, optimal scalp comfort, optimal respect for the hair to keep good condition of hair texture, infinite color power, better white coverage, sublime shine...
QUEEN’S PRIVATE i SALON is the hair salon to try this revolution. Exquisite yet cozy decoration, overlooking the busiest Central area, the salon is spacious and private with nearly 3,000 square feet. Providing twenty-five comfortable hair service sections and two VIP rooms for the privileged.
Renowned and high profile hair stylists deliver the superior hair styling services for many millionaires, celebrities and artists such as Rosamund Kwan, Karen Mok, Kay Tse, Lynn Xiong, Eunis Chan. It is the designated salon for the avant garde. As the eleventh salon outlet of PS Group, it is recognized as the most upscale salon and captures the attention of all in the salon industry.